Motegrity Launch
SERVICES
Art Direction, Set Design, Environmental Signage, Presentation Template, Event Collateral, Showroom Floor Booth Design
DESCRIPTION
For Takeda Pharmaceuticals' Motegrity launch, I developed a captivating theme graphic that facilitated discussions on Chronic Idiopathic Constipation (CIC) and inspired healthcare professionals to take proactive steps in patient care.
For the launch of Takeda's Motegrity, I designed the event's visual identity for sales representatives, physicians, and other healthcare professionals. Drawing from the existing Motegrity brand, I created a graphic system that carried across the stage, presentations, motion graphics, environmental graphics, and event signage.
Centered on the theme "It's Your Move!", the design unified the experience and supported the product's launch with clear, engaging visuals.
